Cera is Europe’s largest provider of digital-first home healthcare. They’re redefining healthcare by moving more and more services out of hospitals and into people’s own homes.
And they need the right kind of people to provide that vital care. People like this lot. Recruitment campaign for carers - using Cera’s own carers. Bloody lovely bunch of people doing worthwhile work.
Concept and copy by myself. Creative direction, art direction and design by Zamira at Oku Studio, and photography by James Hacker.
